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PR Green Communications

Utilising Effective & Engaging Green Messaging To Communicate Your Environmental Credentials To Internal & External Audiences

9 July, The Dorchester

Book Before 22 May & Save £50

With the rise of the global green agenda, businesses have to acknowledge the need for environmentalism to play a more important role in their communications strategy.

By reviewing both internal and external communications, discover how to harness the potential of PR to manage your eco-reputation and spread good environmental behaviour. 

The key topics of this year's conference will explore:

• Considering how to position green as a vital part of your corporate communications to ensure authentic and effective PR initiatives

• Exploring the best ways to communicate green messages and credentials to consumers, industry bodies and the press in a way that will cut-through in market increasingly flooded with green

• Using your environmental credentials to boost your reputation whilst avoiding accusations of 'greenwash'

• Implementing effective ways of communicating green policies within your organisation by working alongside CSR and environment colleagues to spread the word on green behaviour and guarantee company buy-in


Plus - specific focus sessions on green crisis communications and green media relations/working with NGOs and green activists.

This site is updated frequently. Please check again for more information.

 

This is a PRWeek event. For more information on the magazine, please visit: www.prweek.com or click here to view our Brand Republic site: www.brandrepublic.com/Discipline/PublicRelations/

Speakers