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PR Global: International Reputation Management Summit

29 September 2008 | Hilton London Paddington | London

Book Before 7 August & Save £50

Cross cultural differences can make or break a PR campaign. It is therefore essential that whilst you are thinking globally that your messages resonate locally. Bringing senior global communicators to London, PRWeek's International Reputation Management Summit provides a forum to explore the latest thinking on delivering international messages that are flexible enough to be consistent globally yet relevant locally.

Summit sessions will explore:
 

• Coordinating relationships between headquarters and local offices to ensure international messages are delivered in a way that is locally relevant

• New media channels and how to combine them with traditional channels to best manage your reputation in a digitally interconnected world

• Picking the right international partners: working with PR agencies to ensure consistency of message and maximum global coverage

• International media relations: building productive relationships that enforce a positive international image

• International crisis management: mitigating risk to your reputation in a world where bad news spreads in seconds

• Entering emerging markets and establishing a positive corporate reputation

The conference is currently in production, the programme will be released soon, for more information please contact Nicola Slater on 020 8267 4011 or email conferences@haymarket.com

Visit the PRWeek website @ www.prweek.com
Not a subscriber? visit www.haysubs.com/PRWCON8

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