Partners
Digital Marketing Optimisation
17 April 2012, Central London
Plus! Separately-Bookable Workshops
www.digitalmarketingoptimisation.com
This week is the last chance to
save up to £200!
Book before the end of this Friday 24 February.
>>> Speaker In The Spotlight <<<
Kevin Flynn, Senior Product Manager, EA Games
Kevin will be discussing how to use digital elements to complement traditional marketing methods by drawing on the use of DOOH for the Waterloo Domination campaignThe online revolution continues. And with it comes an increasing array of touch points to communicate with and engage your consumer.
With the delineation of digital channels, the challenge is choosing which ones to embrace and integrate, to achieve your optimum blend of marketing communications.
You’ll well know that there are several brands optimising digital marketing without pause or hesitation. Some of those brands include Marks & Spencer, Ticketmaster, EA Games, Dell, Expedia, Mercedes-Benz UK and Betfair.
You can hear how they, plus 10 other digital marketing leaders, are achieving this on 17 April.
Brand Republic have created a bespoke event to provide you with practical solutions to ensure you improve the effectiveness of your digital marketing communications. Our 17 hand-picked digital experts will be discussing practical solutions on how to optimise digital marketing strategies. Some of the topics covered on the day include:
Understanding consumer behaviour: Explore how consumers are identifying and engaging with your brand online. What are customers viewing and how are they viewing?
Advancing SEO & PPC: Ensuring you rank above the rest and explore how search is becoming more social
Social media break-outs: Tailor your social media learning experience by choosing the sessions you want to attend
Multi-Channel integration: Integrate digital channels to successfully use all available channels
DOOH: Using DOOH to complement traditional marketing methods
Email, Video, Mobile: Maximising the benefits of these exciting channels!
Your fast forward tour: What’s next in digital marketing?
Who should attend? Directors/Heads/Managers of:
Digital/Online Marketing
Marketing
Ecommerce
Multi-Channel
Social/New Media
Mobile
Search
Video
Strategy
PDF Downloads
Conference BrochureEarly Bird Offer
Book Early & Save Up To £200!
Speakers
- Nina Bibby
- Global Chief Marketing Officer
- Barclaycard
- Derek Harbinson
- Head of Digital Media
- McLaren Marketing
- Kevin Flynn
- Senior Product Manager
- EA Games
- Laila Takeh
- Head of Digital Engagement
- UNICEF UK
- Marc Munier
- Commercial Director
- Pure 360
- Tiffany Bissey
- Global Head Digital & Emerging Media
- Dell
- Richard Ayers
- Digital Innovator
- Manchester City Football Club
- Martine Edgell
- Social Media & Search Specialist
- Mercedes-Benz UK
- Richard Hewitt
- Head of Mobile Product
- Betfair
- Joanna Stephenson
- Senior Online Marketing Manager
- Debenhams
- Susan Aubrey-Cound
- Director New Channels
- Marks & Spencer
- Tom Golden
- Head of Business Development
- Magus
- Simon Dupuy
- Head of Online Advertising EMEA
- Expedia
- Carolyn Sims
- UK Marketing Director
- Ticketmaster
- Antony Robinson
- SEO Manager
- Auto Trader
- Phil Raynor
- Head of Ecommerce
- Austin Reed
- Jim Clear
- Group eCommerce Head of New Channels and Insight
- Bupa
- Jonathan Gatward
- GB Marketing Director
- Britvic
- James Withey
- Head of Brand Insight
- Precise
